Aging, reinvented — by the people living it.
Older adults aren't passive consumers — they power the longevity economy. We help governments, healthcare and brands tap into the 55+ workforce.
Older adults don't just receive services. On GetSetUp, they create them — not an audience, but a workforce.
Tap each to see why peers do it better.
Learn
New skills, new tools, new confidence — at every age.
Why peers do it better ▾Learning from someone who started late themselves removes the fear and the embarrassment. A peer paces it right and uses references that land — so people actually finish, and walk away confident.
Teach
Peers teaching peers. The engine of the whole community.
Why peers do it better ▾A 70-year-old trusts another 70-year-old instantly. Shared language, real patience and lived empathy mean lessons land deeper and stick longer than anything a stranger half their age could deliver.
Offer services
A lifetime of expertise, turned into services people pay for.
Why peers do it better ▾Decades of real-world judgment sit behind every service. Peers know exactly what another older adult needs — and worries about — so the service fits in a way a generic provider's never will.
Create
Art, content and programming — by the community, for it.
Why peers do it better ▾Content made by peers reflects their real lives, humour and references. It resonates in a way "content for seniors" made by 25-year-olds never does — and authenticity is what drives engagement.
Work micro-jobs
Flexible, meaningful work that fits their life.
Why peers do it better ▾Outreach, onboarding and support work best when the person doing it relates to the person on the other end. Peer workers bring reliability, warmth and patience — and the outcomes show it.
Launch businesses
Ambition has no expiry date.
Why peers do it better ▾Businesses built by older adults for older adults solve problems the founder has actually lived. They speak the customer's language and earn trust faster than any outside entrant.
Where experts power the longevity economy.
Teachers. Nurses. Engineers. Artists. Chefs. Founders. Together, our Guides teach, mentor and serve their peers.
One workforce. Every corner of the longevity economy.
From senior centers to national governments — all powered by the same 55+ contributors. Pick a partner type to see the problem we solved, and how.
Customer education
Peer-led classes and on-demand content teach members how to actually use a product or service — taught by people their own age who've done it themselves.
Activation & engagement
Our peer workforce reaches out, onboards and keeps members coming back — trusted recommendation, not advertising, drives the action.
Improving retention
Belonging is what keeps people. A community members don't want to leave makes the partner's core offering harder to leave too.
Reducing cost of care
Peers help members navigate care, stay healthy and stay independent at home — through programs like care navigation and Money Follows Person.
Onboarding to products
A peer-led "Genius Bar" — retired teachers and older workers do the calling and setup so devices and apps actually get used, not boxed.
Reducing churn
Ongoing programming and real connection give members a reason to stay engaged month after month — lifting the metrics partners care about.
Health literacy
Programming on wellbeing, prevention and managing conditions — delivered in plain language by peers, so it actually lands and sticks.
Digital literacy
Patient, judgement-free help with phones, apps and the internet — taught by someone who remembers learning it themselves.
Helping members thrive
From fitness to purpose to new income, the full breadth of the community keeps members active, connected and contributing.
Live in 3 countries. Expanding globally.
We localize for every market's use cases — proven in the US, India and Singapore. Want GetSetUp in yours? Talk to us.
Press & announcements
GetSetUp and our local partners, in the headlines.