re you ready to find a job?
It's a big step, but luckily there are plenty of resources available. You can search job boards, chat with recruiters on LinkedIn, and get help from friends and family who might have connections within their own companies.
But there's one more thing that will help you land an interview: your online presence.
Yes, this includes your social media profiles. Your professional image is going to be first seen by potential employers via the internet. You need to be prepared for that.
Make sure your online presence helps your job search, not hurts it. Here are some tips:
How you present yourself on social media, and what you post there, can have a huge impact on your ability to find a job.
You might think that your employer won't be checking out your Twitter feed or Facebook account when they're deciding whether or not to hire you, but the truth is that more companies than ever are using social media as a way to screen potential employees.
In fact, in one study conducted by CareerBuilder, 63% of employers said they had found information about an applicant's behavior online that caused them to disqualify them from consideration for a position.
Pay attention to how you portray yourself online.
As you're building your online presence, be mindful of how you portray yourself. Your digital identity is a representation of who you are and what you want to convey about yourself—and it can have a big impact on how others perceive you.
You may think that no one's paying attention to your social media accounts or other online activity, but people do see it (and remember it). When job searching, make sure the information you choose to display paints the picture of the person who fits the role best.
If some things are not appropriate for an employer's eyes, take steps now to clean up your sites and remove them from public view (or at least limit access). This way there won't be any surprises when they go looking into your background further down the road.
Create a LinkedIn profile.
LinkedIn is a social media platform specifically for the professional world.
It's a great way to get your resume in front of potential employers and keep in touch with people you've worked with in the past. If you're looking for a job, it can also be helpful to use LinkedIn as a way to build your network so that they can help you find employment opportunities.
This is a great way to present your professional side in your online presence. To learn more about how to build a LinkedIn profile, check out the class: How to Build a Great LinkedIn Profile.
It's a mistake to think that your online presence is unimportant in today's job market.
Online profiles are growing more and more important in today's job search, so you should spend some time evaluating them.
Is your LinkedIn profile well-written and complete? Is your Twitter feed up to date and interesting? Are there any YouTube videos related to you or your field that you should take down?
If any of these things need improvement, get on it as soon as possible so that your online presence can help you rather than hurt you.