Key Takeaways:

  • Using keywords in your job search is crucial to get noticed by recruiters and hiring managers, and raise your profile to a higher ranking on job search sites.
  • Your keywords should match what employers are looking for, and be relevant to the job you're applying for.
  • It's important to use power words in your resume, LinkedIn profile, and cover letter that are specific to the job you're applying for, and avoid stuffing your resume with too many keywords.

f you want to get hired, you need to make sure your job search profile is on point.

But what does that mean? How can you make sure your resume and LinkedIn profile are optimized for employers?

That's where keywords come in.

Using keywords will raise your profile to a higher ranking on job search sites.

Keyword research is the foundation of your personal SEO, and it’s just as important for your job search efforts. Your keywords are what will help you rank higher on search engines like Google and make sure that you’re being viewed by recruiters and hiring managers who are looking for candidates with these skills.

It’s vital to use keywords in all aspects of your job search strategy: your resume, LinkedIn profile, and cover letter. This is how you build a strong foundation for getting noticed by recruiters across the internet.

Keywords are the backbone of your job search.

The keywords in your resume, LinkedIn, and other job applications need to match what employers are looking for.

They’re what employers are looking for, and they’re what will help you get found by employers. Keywords help you stand out from the crowd, which makes it easier to get an interview.

The first place to look for keywords is in the job description itself. If you're using words that match the job description, then your resume will be more likely to show up when recruiters search for potential candidates

Keywords can be difficult to find, but here are a few other ways to do it:

Search for keywords by industry, as there are different sets for different disciplines.

Different industries have different keywords that are used by their audiences, and if you're trying to rank for a keyword that isn't relevant to your industry, then it won't help you at all.

For example, if you're looking for a position as an accountant, you might want to look at the keywords related to accounting (e.g., accounting software, tax preparation).

If you are applying for a job as a software engineer, look at the words that describe your skills (e.g., C++).

When you're looking through your list of keywords, think about which ones would be most relevant for the position you're applying for. You can also use tools like Google Keyword Planner or Long Tail Pro to find more popular keywords related to those.

Employers use filters with specific keywords to find ideal candidates who match their job requirements.

Employers want candidates who have the experience, skills, and attitude they need for a given position. Employers can save time by using filters that automatically filter out applicants that do not meet the criteria required of them. Fortunately for you, there are ways around this!

Use keywords in your resume and cover letter to help employers find you more easily when they search the internet for resumes!

Don't stuff keywords into your resume.

You should only use about three to five keywords in your resume.

Don’t be tempted by a long list of skills or buzzwords that could appear on any job application. You want to make sure that the keywords you choose are relevant to both the jobs you are applying for and your own experience.

Use power words.

Power words are keywords you should use in your resume, LinkedIn profile, and cover letter that are specific to the job you are applying for.

Don't use too many power words in your resume or LinkedIn profile—it will make those documents look generic and not tailored toward this particular job opening. It's better to be specific about what makes you an asset for a company than simply using general terms like "hard worker."

Using keywords will increase your chances of getting a call from an employer.

It's easy to forget about keywords when writing resumes or responding to job postings; however, they can make or break your search.

Jul 20, 2022
Business & Jobs